Mannson Freight
Mannson Freight operates import and export consolidation services involving sea freight. They engaged Zemfar to rebrand their corporate identity and develop a new higher-performance website, as well as a custom-built portal — MFS Pro— including ongoing support.
Established in the early 1990s, Mannson Freight’s brand was due for an update. Working with their existing visual identity, we updated the logo and typeface to reflect the company’s heritage while offering a fresher, modern look representing their future aspirations.
Custom portal development.
An interesting aspect of this project was the inclusion of a custom client portal, which required our expertise in UXD and usability to ensure that the interface was user-friendly and easily navigable while conforming to the overall brand.
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As well as the client portal, we developed a new public-facing website for Mannson Freight, incorporating the new brand identity and custom infographic elements to communicate key data clearly and simply. The
site was built using Webflow to expedite the development process and facilitate content management by the client post-launch.
Mannson Freight now has a consistent identity across all client touchpoints, which reflects its status as a premier brand in the freight sector. Zemfar continues to provide ongoing technical support for the custom-developed portal.
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